Wonder Woman #19 shot up more than 20% last month, boosted by a “We Can Be Heroes” variant, and as expected those massive gains were only temporary. While the losses this month look big compared to April, they’re actually relatively decent in terms of how the book was tracking beforehand, and the series remains reasonably steady. In May 2013, Wonder Woman #20 was in 59th place on the sales charts with 37,132 copies sold, a drop of 20.1% from last month. Here are the numbers for the issue, and the five issues previous:
NOTE: The average sales total is based on all of the available sales data, which currently comprises every issue of the series since September 1996, for 193 issues in total. The average rank isn’t given because rank is dependent on what other books came out that month, and that’s such a variable that an average really wouldn’t mean anything.
So we’re back to normal now, and in fairly decent shape. Compared to the March numbers, the last normal month for Wonder Woman, the series is up a spot on the charts and fell only 3.3%. Over two months, that’s a decline of about 1.6% a month, which is very much in the ballpark of the standard attrition we expect to see from any regular series.
Among DC’s books, Wonder Woman ranked 23rd, down only one spot from March. Considering that Aquaman and Justice League of America double shipped in May and that two one-time annuals ranked high on the charts, along with high numbers for the debut of The Wake, dropping only one spot is pretty good. If we get a regular schedule next month without annuals or double shipping, Wonder Woman could go up even further among DC titles in June.
Wonder Woman had the biggest drop among DC titles, coming off a huge April, but not a lot of books had a great month. Of the Top 25 books, only Detective Comics, Batman Incorporated, and one of the Aquamans were up, and of the 19 books that were down, only 5 fell less than 4%. Wonder Woman’s drop over TWO months is less that the vast majority of DC books fell in just this one month.
All together, Wonder Woman seems pretty stable when you set aside the April craziness. The only issue is that it’s very near its historical average, which isn’t a big deal in any meaningful way; it’s more symbolic than anything else. Nonetheless, it’s been rather fun to have a Wonder Woman series selling above average for so long, especially after a couple years of really rough sales before the New 52 relaunch.
June will be the test of the book’s stability moving forward. May was a restabilizing month after an odd April, and hopefully the series remains in the realm of standard attrition as it builds to what’s looking like a big pre-Villain Month finale in August.
Prediction For Next Month: Last month I thought that Wonder Woman would drop harder than it did, and I was glad to be wrong about that. I think for June we’ll see a drop just under 2%, for sales of about 36,450. Check back next month to see how I did!