Posts Tagged ‘Wonder Woman Movie’

Is Warner Bros. Doing a Poor Job Marketing the Wonder Woman Movie?

May 2, 2017

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We are exactly one month out from the theatrical release of Wonder Woman, and first off, oh my lord we’re only a month away from Wonder Woman! How amazing is that? Fans have been waiting years, decades really, for a Wonder Woman movie and we’re finally about to get one. Plus it’s actually looking pretty cool. From everything we’ve seen thus far, it feels like Patty Jenkins, Gal Gadot, and the whole team have put together something fun, exciting, and most importantly true to the character. We got two TV trailers at the end of last week that made me increasingly hopeful about the film:

We also got this longer preview during Gotham last night, and it was great too:

The trailers are funny, which is good to see because that’s something the DCEU’s been sorely lacking, but they’re also stylish and action packed. I also appreciate that neither these nor the full trailers have given away too much story. We don’t even have an official look at Ares in full on Ares mode yet, and that shows some admirable restraint.

More importantly, these new trailers are telling me exactly what I want to hear about the Amazons and Wonder Woman, namely that the Amazons were created to bring peace to the world and that Diana is their champion for this cause. The “Power” spot has the tagline “There is a power greater than man,” which is perfect, and it’s hard not to get excited when you hear Wonder Woman say, “I will fight for those who cannot fight for themselves.” That’s who Wonder Woman is, and it’s encouraging to see that they’ve captured the essence of the character in this way.

However, while the trailers are fantastic, there’s been some concerns in the fan and film communities about Wonder Woman‘s lack of marketing more broadly. We’re only a month out now and we’re just starting to see TV trailers roll out, plus there seems to be a lack of Wonder Woman product branding, tie-ins, and what have you. Others suggest that the film is about on track, with Warner Bros. having spent the same amount of money a month out with Suicide Squad as they have thus far with Wonder Woman. There are interesting points on either side of this issue across myriad posts you can read at your leisure.

Having followed Wonder Woman closely, I fall on the side of being underwhelmed by the marketing thus far. Just over a year ago, I was up to my ears in Batman v Superman: Dawn of Justice paraphernalia. That movie was EVERYWHERE, not just in theater and television advertising but in piles upon piles of branded products, toys, and other items. There were cereals, for goodness sake, one for Batman and one for Superman. And the marketing team made a big show of sending them out to notable folks in a special box so that they’d share it on social media. It was all a bit goofy and over the top, and the flavours of the cereal sounded disgusting, but it speaks to the omnipresence of the Batman v Superman marketing that their weird cereals got such a massive push.

Wonder Woman doesn’t have her own movie branded cereal. In fact, she’s got little in the way of any grocery item tie-ins, apart from Dr. Pepper. Wonder Woman is different than Batman v Superman in little ways as well, like Lego, for example. Batman v Superman got three different Lego sets, while Wonder Woman has only one. It looks super rad, with Ares and Steve’s plane and such, but it’s still just one set. A month before Batman v Superman, you could walk through any major store, be it grocery or big box generally, and see Batman and/or Superman stuff EVERYWHERE. We were inundated with it. A month out from Wonder Woman, the Wonder Woman items are few and far between.

Now, I don’t think that Warner Bros. is intentionally trying to tank Wonder Woman or anything nefarious like that. But I do think it’s clear that they allotted far, far more resources and effort to their dumb movie where the superhero boys punched it out than they have to Wonder Woman. And this is somewhat troubling, because even with all that effort, Batman v Superman  only did about fine at the box office. It made Warner Bros. a good amount of money and obviously the franchise is continuing, but it wasn’t near major Marvel levels despite the fact that it starred the two most famous superhero characters in the universe. With all of that marketing effort behind it, Batman v Superman still got bested by the lower budget, R-rated Deadpool in the United States.

The thing is, Batman and/or Superman can have a mid-level performance at the box office and be fine. We’ve seen it several times over. Batman & Robin sucked? Don’t worry, here comes the Nolan trilogy. Superman Returns flopped? Don’t worry, here comes Man of Steel. Warner Bros., and studios generally, are dedicated to their male characters. This is not the case with female characters. If Wonder Woman doesn’t do well, it might be a long time before Warner Bros. takes another crack at her, and it would certainly hamper the chances for future female-led superhero films.

That’s why the underwhelming marketing for Wonder Woman thus far is a concern. An aggressive marketing push can really help a film succeed, but the studio seems to be taking a more relaxed approach. It feels like a missed opportunity on multiple levels. First, strongly pushing Wonder Woman would show that Warner Bros. is committed to Wonder Woman and female leads generally, which would have been nice to see. Second, a successful Wonder Woman would inevitably come with a strong female fanbase that could even further expand the audience for the DCEU, which would be great for the studio. And third, after decades of development, they’ve finally got a Wonder Woman movie and it looks really good, so it would make sense to set it up in the best position possible. And Warner Bros. isn’t quite doing that, relative to how they’ve promoted movies in the past.

The good news is that Wonder Woman does look great. The new trailers are fantastic, the movie feels exciting and cool and different, and the buzz has been very positive thus far. I’m optimistic not only that the movie will be good, but that it will do well. It just would have been nice to see more of a push from Warner Bros. to help ensure that it does more than well. Hopefully it does so on its own merits, and maybe we’ll see lots more promotional stuff roll out in the weeks to come. It just doesn’t feel like Warner Bros. has treated Wonder Woman like the landmark movie it should be.

New Wonder Woman Movie Trailer Explores Her Origins

March 13, 2017

A new trailer for Patty Jenkins’ Wonder Woman debuted this weekend, and I’m happy to report that the movie is still looking great. We got a lot of new footage in this one, including a decent amount of time spent on Themyscira, and I really liked a lot of what I saw. Now, of course, this is the DCEU; good trailers don’t necessarily mean good movies. But so far, Wonder Woman has been hitting it out of the park and that has me cautiously optimistic about the film.

Warner Bros. describes the video as the “Origin Trailer” and thus we got a good look at the Amazons. They remain super bad ass and cool, and I like the design of the island and the Amazons themselves a lot. We also get some flashbacks, including a peek at a young Diana who is just adorable:

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I’m hoping we get a few scenes with her because she seems cute and fun.

Little Diana is staring at the “god killer” sword there, and I do remain irked at how much attention the sword is getting. Wonder Woman’s never been a character who wields a sword until very recently; she’s got a golden lasso that she’s rather famed for, and I wish that’s what young Diana was eying rather than a sword. To me, sword fighting just isn’t who the character is. But I was pleased to see the lasso play a key role as the trailer progressed, including this rad takedown:

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Hopefully Wonder Woman’s real weapon gets its due throughout the movie as well.

On top of that lasso scene, we got a bunch of other cool action shots too. I think Wonder Woman is going to have some epic fight scenes. Everything we’ve seen so far looks very cool, and Wonder Woman’s fighting scenes in Batman v Superman were easily the most entertaining part of that movie. All of the action clips we’ve seen thus far in Wonder Woman trailers look exciting and well-shot, and it’s going to be a blast to see the full scenes.

One thing I’m particularly glad to see every trailer has included is humour, and this new one is no exception. Gal Gadot’s fish-out-of-water Diana shtick looks like it should be entertaining, Chris Pine’s Steve Trevor seems good for some wisecracks, and Lucy Davis’ Etta Candy looks like she’s poised to steal the whole show. I liked her trying to dissuade Diana from carrying her sword in public:

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The humour in DCEU movies hasn’t been great, at all, and it’s nice to see some genuinely funny bits  are coming with Wonder Woman.

Finally, the trailer appears to confirm the daughter of Zeus origin story. Hippolyta ominously tells Antiope that Diana “must never know the truth about what she is,” which sounds like it might be a Zeus-related secret given this lightning display later on in the trailer:

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I don’t care for the Zeus origin at all. I much prefer the clay origin, in which no men are involved and Diana’s origins are distinctly female and feminist. Making her a demigod who gets her powers from a man is boring, dumb, and kind of misses the point of the character. I’m hoping it’s not a huge point of focus for the movie, and that Zeus doesn’t come up too much.

So yeah, Wonder Woman looks pretty great. And in ways that seem to be addressing how DC’s other movies have been not at all great, which is encouraging. This could be really cool. And we’re less than three months away now! Can you believe it? Wonder Woman’s finally getting her own movie! And just when we need her the most.

More Wonder Woman Movie Toys Revealed, And They Look Super Fun

February 15, 2017

We got an illicit look at a couple of action figures from the upcoming Wonder Woman film a couple weeks back and they were intriguing, but now we’re getting some official images of upcoming Wonder Woman toys. And they’re kind of awesome! Mattel’s got a full line that looks to be a mix between and action figure and a Barbie; the figures are poseable and have the joints you’d expect from an action figure, but also have the hair and clothes you usually get with a doll. Entertainment Weekly had the first look at the toys, and let’s run through them now.

First up, we’ve got a fully armored Wonder Woman:

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I don’t know that the resemblance to Gal Gadot is spot on, but it kind of looks like her. And getting the full array of weaponry is very cool. I’m definitely interested in this one.

Next is Diana in her Themyscira garb:

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This one is fun as well. Also, I’m impressed with the braid; I hope it holds, because if it comes undone I have no idea how to rebraid it! The bow looks a little dinky in terms of scale, but arrow shooting action is pretty rad.

This one is a lot like the first one:

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But without all the extra stuff? It’s a cheaper, bare bones figure, I guess. It does retail for $5 less.

Next up we get Diana in her formal wear:

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This is from the scene in the trailer where she has the sword hidden in her dress, and apparently you can do the same with this figure. Glamorous AND dangerous!

Hey, there’s one with a majestic horse:

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It looks like the first figure, plus a cloak and a dang horse! This might be the best deal of the bunch, really. You get the Wonder Woman figure and all of the accessories as well as a cool horse for her to ride on. It’s only $29.99 too; that’s a deal. I proclaim this the bargain of the bunch!

Hipployta’s got a horse too:

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Hers is white, and also majestic. She’s also got her own unique weapons and armor, just like Connie Nielsen in the movie. This is pretty rad. I love that there are going to be Hippolyta toys! And even better, she looks really cool. I may end up getting the horse pair, really. Mother daughter horse adventures!

Finally, a two pack:

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Steve and Diana, in their island garb. Chris Pine’s even got a wool turtleneck. And it looks like the Diana figure is a version of that second figure, but with a cloth outfit, which is neat. I like this set.

Entertainment Weekly also lists a bunch of accessories you can get, like a sword, Nerf bow and arrow, and a tiara. They are probably kid sized instead of grown up sized, which is a bummer; the sword looks rad. But that’s how toys go. Dang kids, getting all the fun.

With Toy Far just around the corner, I expect we’ll see even more of the Wonder Woman toy line this weekend, including the rest of the action figure line we got a peek at two weeks back. I’m going to go broke, gang. There’s just too much cool stuff.

Two Mattel Wonder Woman Movie Figures Revealed, Plus a Spoiler for the Film

February 3, 2017

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I love action figures. When I am a fan of something, I buy every associated action figure I can because they are just so much fun. Young Tim had a slew of Star Trek figures, somewhat less young Tim got nearly all of the Lord of the Rings movie figures, and now my current self has been saving money specifically to go nuts on all of the upcoming Wonder Woman movie figures and merchandise. I. AM. PSYCHED.

And now, we’ve got a sneak peek at two of the figures in Mattel’s upcoming line from the movie, courtesy of Twitter user @ablouzada. The pictures aren’t great, but they do the job. Let’s start with Gal Gadot’s Diana:

wwfigure1This one’s called “Diana of Themyscira” and it gives us Diana in the golden Amazon outfit we’ve seen her sporting in the trailer. It looks like it comes with a sword and her lasso; while I’m not thrilled with her sword being so front and center in her DCEU incarnation, I’m glad the lasso has remained a big part of the character too. This looks like a decent figure, and one I’ll definitely be picking up (obviously). I assume we’re going to get Diana in her Wonder Woman outfit as well, which is rad because it’s rare to get two takes on Wonder Woman in an action figure line. We may even get three! I wouldn’t be surprised to see a “Diana Prince” figure with her in her 1910s England outfit.

Next up is Chris Pine’s Steve Trevor:

wwfigure2First let me just say, as an action figure enthusiast, that outfit is weak sauce. Add some texture and some different colours, Mattel! Having collected Lord of the Rings movie figures, my standards are high; those things are epic with texture and colour. This Steve Trevor feels a little dull and plasticky. I know he literally is plastic, but still.

Anyway, he’s got a rifle and maybe something else? Perhaps a bag of some sort? I can’t tell if the item in the upper right goes with him or the larger figure you can assemble. It might be the head that goes with that torso. Back to Steve, this isn’t the best picture, but all in all this one seems a little underwhelming. Hopefully it’s nicer in person.

And now, the spoiler you may have noticed already: Each figure comes with a piece of a larger figure that you can connect and build, and the resulting giant figure is Ares. I can’t remember if Ares’ role in Wonder Woman has been officially confirmed or not, but it’s been leaked and expected for a while. And now we know for sure.

So, what else might we expect in this line? It’ll probably consist of five or six figures, and we’ve only got two of them. I’m hoping for an Etta Candy, but I’m not holding my breath. And a Dr. Poison or a Hippolyta would be awesome. Knowing how toy companies work, we’ll probably end up getting more dudes, perhaps whoever Danny Huston is playing along with someone from Steve’s gang. Time will tell. Toy Fair is in a couple of weeks, and I’m guessing that the full line will make their debut then. I’m excited to find out who we’ll get! And then to go broke buying them all.

The New Wonder Woman Movie Trailer Looks Ridiculously Cool

November 4, 2016

I’m starting to get really excited about this, gang. I know I’ve been burned by superhero movies before, several times in fact, but dang does Wonder Woman look like it’s going to be a cool movie. This new trailer, released yesterday, is an absolute blast and leaves me so keen for more. Warner Bros. and Patty Jenkins still seem to be in tease mode here; it’s the second trailer, but it remains light on details. Still, we know a little bit more than we did before, and perhaps we can start to make some educated guesses.

First off, it appears that Dr. Poison could to be one of the villains, and I’m assuming that she’s the lady with the partial face appliance. Showing gases that can eat through a gas mask is a good indicator, plus the World War One setting makes a lot of sense given the terrible toxins used in the trenches during the war. If this guess proves true, it could be a very fun choice. Dr. Poison is a classic Wonder Woman villain that should fit well in her new setting. And I’m guessing we’ll get a second, likely mythological villain in the mix, probably Ares, though to my eye the trailer seems inconclusive on the mythology front.

Also, Steve Trevor’s arrival on Paradise Island may not be a solo affair. His crash landing appears to be followed by a German invasion of the Amazons’ home. I’m not super up on my World War One history, but that rowboat is named “Schwaren” (or some such; it’s blurry), which seems rather German, and I googled their uniforms and these fellows look similar. That’s an interesting twist on the classic Steve Trevor arrival.

And DANG does the battle that ensues look SUPER COOL. I can’t wait to see all of this on the big screen. That swinging Amazon flying down from the cliff? Amazing. It looks like at least one Amazon is going to die in the attack, presumably leading to Diana departing the island and going to help fight the war.

Paradise Island looks rad, by the way. That long shot with all the buildings and such looks great. There’s a definite style to the place that feels ancient and classic while being unique at the same time. I like everything I’m seeing on Paradise Island so far.

In Europe, we basically get a whole lot of Wonder Woman kicking ass, which is a blast. She deflects SO MANY bullets. I love it. Also, that alley way attack looks like it might be an homage to Superman: The Movie, which is delightful. All of the action is awesome, and also not at all generic, which I’m glad to see. Wonder Woman appears to have a unique fighting style, and the action looks well shot and choreographed. I’m very into it all of it.

The trailer hints at the Diana/Steve romance as well; we’ve got a near kiss between Gal Gadot and Chris Pine that should have fans of their relationship very excited. And, just like with the first trailer, Lucy Davis’ Etta Candy steals the show at the end, this time with her enthusiasm for fisticuffs. She seems poised to be the film’s break out character.

I will say, yet again, that I’m still not sure on the World War One setting. As much as I loved the trailer, this is not a setting we’ve ever seen for Wonder Woman before and that feels a little bit weird. Also, Diana clashing with the gender norms of 1917 is amusing and all, but I’d much rather have a Wonder Woman who pushes the boundaries of our modern world rather than a world a century past when women couldn’t even vote yet. It’s not hard to look progressive and tough a hundred years ago.

Nonetheless, this is a fantastic trailer and I enjoyed it like crazy. Everything looks so fun and exciting and rad, and my already astronomical keenness for the movie has now grown even more. If Wonder Woman can deliver on all of the promise its shown in the two trailers so far, it’s going to be a heck of a film. And it’s only seven months away now! I can’t wait.

New York Comic-Con Wonder Woman News Extravaganza: New Comics, Toys, Movies!

October 11, 2016

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This post is as much for me as it is for you, reader friends. New York Comic-Con was this weekend, and with it came lots of fun news, announcements, and reveals, nearly all of which I missed. My sister got married this weekend (congrats to Kate and Tom!), and I was all wrapped up in that. It was certainly a better way to spend the long weekend than scanning the internet for cool NYCC news, but now the week has officially begun and it’s time for me to dig in and catch up. So here’s a look at what Wonder Woman news came out of the convention this weekend!

First up, let’s chat about Professor Marston and the Wonder Women, an upcoming biopic about Wonder Woman’s creator William Moulton Marston and the women who played key roles in his life. Angela Robinson will write and direct the movie, with Luke Evans starring as Marston, Rebecca Hall playing his wife, Elizabeth, and Bella Heathcote joining them as Olive Byrne, the final member of the Marstons’ polyamorous triangle. This could be an absolutely fascinating film; Marston’s life was interesting and unusual, to say the least, and it has all of the makings of a great story. I’m curious to see how much DC gets on board and what sort of Wonder Woman stuff they’ll be allowed to use, but even just the story of their lives leading up to the creation of Wonder Woman is quite a compelling tale. It’s good to see the women behind Wonder Woman getting recognized from the get-go as well, rather than shining the spotlight on Marston alone. I’m very excited to see how this one turns out!

In other film news, Warner Bros. Animation might have another Wonder Woman cartoon film in development. It doesn’t seem to be official yet, since the quote was, “they have Wonder Woman on their radar in some form or fashion,” but that’s better than no Wonder Woman at all. There were no details on whether this would be a sequel to the 2009 direct-to-DVD film Wonder Woman or something completely new, but things might be happening on the animation front.

We’ll stick with movies for one more bit of news: DC Collectibles revealed a line of statues for the upcoming live action Wonder Woman film, and they all look quite lovely. Here’s Wonder Woman on a horse:

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And you can click through the link to see a couple more. They’re very nice but also pricey, ranging from $150-300 USD. Expect them out in the ballpark of June 2017, when the movie is due to hit the big screen.

Moving to comics, we’ve got a rad crossover on the way with Batman ’66 Meets Wonder Woman ’77, a comic book teaming of Adam West and Burt Ward’s Batman and Robin with Lynda Carter’s Wonder Woman. Marc Andreyko and Jeff Parker are writing, with art from David Hahn and Karl Kesel and covers by Alex Ross and Mike Allred. Check out this peek at Alex Ross’ first cover:

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The six issue mini-series will premiere digitally in November and then hit comic shops in print form in January. It looks like the chief villains will be Ra’s al Ghul and Catwoman, which should make for a lot of fun.

This next news broke a bit before NYCC, but it’s too awesome to leave out: We’re getting DC Super Hero Girls Lego! Here’s a look at the Wonder Woman set, which includes an invisible motorcycle:

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Other sets include Batgirl, Bumblebee, Harley Quinn, Poison Ivy, Supergirl, and more. Some will hit stores in December, with more to roll out down the line; Wonder Woman is in the second wave, due to come out in January. The sets are in the style of Lego’s “Friends” line, which they target at girls, and while I do miss the blocky classic Lego look on the minifigs, it does match a bit better with the style of the show. I’m definitely going to need to pick up a few of these sets, the Wonder Woman one first and foremost.

Finally, the U.S. Postal Service officially debuted their new line of Wonder Woman stamps that celebrate the character’s 75th anniversary:

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Artists Cliff Chiang and Jose Luis Garcia-Lopez were on hand for the event, and the stamps are now available to order online or in your local post office if you’re an American. I actually got to work behind the scenes a little bit on the stamps, consulting on the text that accompanies them in the packaging to verify that everything was historically accurate. It was a very fun process, and it’s so cool that they’re officially out in the world now!

I think that was all of the big news this weekend, but let me in the comments if I missed anything cool. Overall, it was a big NYCC for Wonder Woman, and there should be a lot of fun stuff on the horizon for Wonder Woman fans and collectors.

Open Letter From WB “Insider” Calls Wonder Woman Movie “A Mess”, Patty Jenkins Disagrees

August 15, 2016

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In a fun bit of internet drama late last week, Pajiba posted an open letter from a pseudonymed, irate Warner Bros. employee addressed to the company’s CEO, Kevin Tsujihara. The letter took Tsujihara to task for a variety of box office bombs and underperforming franchises, failures for which lower level employees have borne the brunt via layoffs. There’s been some debate about the legitimacy of the letter writer and many have called it a fake written by a fan; the letter has tidbits of insider knowledge, though perhaps not enough to prove her credibility wholly. Regardless of its authenticity, the letter is an amusing scorcher, and is particularly interesting for what it has to say about Warner Bros.’s upcoming Wonder Woman film in the wake of Suicide Squad‘s critical drubbing:

What are you even doing? I wish to God you were forced to live out of a car until you made a #1 movie of the year. Maybe Wonder Woman wouldn’t be such a mess. Don’t try to hide behind the great trailer. People inside are already confirming it’s another mess. It is almost impressive how you keep rewarding the same producers and executives for making the same mistakes, over and over.

We don’t get many specifics, but the implication seems to be that Wonder Woman is in a troubling state in the same way that Suicide Squad was, i.e. a film developed in a similarly dark vein as Batman v Superman: Dawn of Justice scrambling to change its tone after critics eviscerated Batman v Superman and the film failed to deliver the studio’s box office expectations (it made a lot of money, sure, but all sources suggest that Warner Bros. expected it to be a billion dollar movie, which it wasn’t). Suicide Squad had massive reshoots trying to strike a lighter tone, and the resulting film is a bizarre jumble that’s just plummeted at the box office in its second week. This open letter suggests that Wonder Woman might be experiencing similar troubles.

Whether or not this is true, Wonder Woman director Patty Jenkins took to Twitter to defend the film and call into question the report. Combined into a paragraph with her original spelling and grammar, Jenkins wrote:

Woah, just saw this press about WW having problems. Are they serious? This is some made up bs right here. Made up! Produce a source, anyone. You can’t because it’s entirely false. Don’t believe the hype people. Someone’s trying to spread some serious misinfo. Isn’t until you are intimately involved in these things that you realize how totally false these rumors can. Let me reassure you zero about the movie we are making has been called a mess by anyone in the know. Fact. Real lasso of truth, time, will reveal that letter to be false soon enough. But lame something so transparent in its agenda gets traction.

It’s an unequivocal defense of the movie, which is to be expected from its director, really. Though we’ve seen other directors at Warner Bros. talk about how well their film is going and how everyone is on board only to end up with cinematic messes; see: Man of Steel, Batman v Superman and Suicide Squad. Still, Wonder Woman is ten months away and I doubt there’s even much of a rough cut yet, much less anything near a finished picture. Unless it’s been terrible from the start, it’s unlikely there’s much for folks at Warner Bros. to praise or criticize yet. Plus Geoff Johns co-wrote the film, and he’s the poster boy for DC’s new, more fun direction. Wonder Woman may turn out to be the first film in this new tone, rather than the last of the original dark tone.

As always with rumoury movie news, time will tell. The trailer for Wonder Woman was fantastic, Gal Gadot is a great Wonder Woman, and the rest of the cast seems strong. I’m not worried about it yet, apart from my general worry about any superhero film that involves Zack Snyder in any capacity. The open letter will either be a prescient warning if the movie is bad or something we all forget about if it’s good. I remain cautiously optimistic it will be good. Maybe I’m fooling myself after Man of Steel, Batman v Superman, and Suicide Squad, but I’m hoping for the best.


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